Deloitte M&A offers a extensive range of services in the M&A area for both Buyers and Sellers. Deloitte M&A want to bring their range of services to the attention of the Deloitte partners and employees in order for them to more easily identify client opportunities.
Deloitte wants to profit from the use of smartphones to introduce a mobile brochure that has the advantage of being available the moment it is required, since people tend to carry their phones with them all the time.
As an example of the way that this could work is that a Deloitte partner visits one of his/her clients and the client asks an M&A question to which (s)he provides relevant response by consulting the mobile brochure.